Guerilla Marketing
guerilla marketing (n) - The art of promoting your book in ways that revolve around ingenuity rather than money.
Writing a book marketing plan
How often have you heard other self published authors lament their lack of sales? All too often, I’m sure – and all too often, good planning and a smart strategy could have changed those stories...
Author Contract
Author Checklist
Sales Payments
Retail Prices

How to format your manuscript for God's Word Publishing

(Please note you do NOT need to "layout" your manuscript in the way you want it to look as the printed book - our designers will do that for you!)

Step 1- Don't "design" your manuscript

Our designers use software specifically created for designing and building books. MS Word and other word processors are great at creating manuscripts, but lousy for building books.

Use BOLD and ITALICs where you need them.

Create space around heads by using a single return before and after.

If you want a page to break in a specific place, insert a manual page break - DON'T use a long list of hard returns (hitting enter multiple times). This should be done when you want a chapter to start on a new page, or a specific element to fall on the next page. You DON'T need to put a page break at the end of each page - MS Word and our software will figure that out for you.

Avoid getting too "designy" within the manuscript itself - instead, help us understand what you want during our phone call, and our design team will build the design template for you.

Step 2- Don't embed your art - use art references.

For example, don't paste "picture01.jpg" into the manuscript, but put a simple directive like this "Insert picture01.jpg here" - and our design team will find that reference and insert the art. Make sure you use the FILE NAME of the piece of art - otherwise we can't find it.

Step 3- Watch out for extra returns.

Don't hit ENTER except at the end of paragraphs and before/after lines that you want to be by themselves. Our software will determine the line length when we layout your book, and will break them accordingly. Adding extra returns (by either hitting the ENTER key, or hitting SHIFT-ENTER) really wreaks havoc with your final book design.

Step 4- Avoid "auto-formatted" fractions in MS Word

Our system cannot interpret some of the 'special characters' from MS Word - specifically fractions. A fraction should be represented as 1/2 (one-slash-two) - not the unique 'one-over-two' special character. To turn off Auto Format in MS Word for fractions, go to Tools / AutoCorrect / AutoFormat As You Type and un-check the "Fractions" check box.

Step 5- Do Spell Check.

Spell check, then spell check it again... really...

Step 6- Read the Author Contract

and then call us to process your order - 1-866-222-0926